Business Excellence Awards 2020
Acquisition International - 2020 Business Excellence Awards 17 ounded in 2010, Lifestyle Flooring UK have grown to become the UK’s favourite destination for premium flooring supplies, helping bring a touch of class to your flooring space. To start, Will provides us with an insight into the firm’s specialisms and its existing client base. “Typically, we supply solid wood flooring, laminate flooring, engineered wood flooring, vinyl flooring, Karndean flooring, Amtico flooring and carpets for commercial and residential clients. We supply these to both commercial and domestic customers, at incredibly competitive prices, ensuring you get the best value for your money when shopping for your new floor. In addition, we stock a huge range of flooring accessories including door bars, underlay, and beading to ensure of a high-quality finish to your project.” Currently, market research indicates that maintenance is a huge concern in regard to wooden flooring. However, as Will goes on to explain, with their experience of the flooring business the firm can provide guidance for customers to help keep their flooring in top condition. “As part of our service, we provide expert tips and information on taking care of your floor. Each custom floor finished by Lifestyle Flooring UK, comes with its unique range of maintenance products and complete instructions.” Delivering the best price and service to customers while working on large volumes can be quite a challenging task, but as Will points out by getting the right strategy in place the firm can navigate through this potential problem. “Our strategy is to develop more and more relationships with manufacturers so we can offer more products to the end-user at discounted prices. Moreover, our large warehouse and extensive website cut out the traditional bricks and mortar shops.” Established in Leeds, Lifestyle Flooring UK are a leading supplier of high-quality flooring products for the domestic market. Following their success in the Business Excellence Awards 2020, we got in touch with the Head of eCommerce and Web Development Will Woolley to find out more. Best High-End Flooring Supplier - UK F With the flooring industry predominately moving online as fewer people wish to go into town shopping, it’s important the firm remain on top of their online presence as Will further explains. “People are now ordering samples online and getting the flooring delivered to them, which fits in perfectly with our business model. However, in order to sustain our position in the market we need to maintain our Google Rankings for all the keywords we wish to come up for.” Currently, the firm are selling materials at much cheaper prices than your general high-street retailer, which begs the question will the big brands continue to supply their products? Will added “With us selling materials at much cheaper prices, we have had to increase our suppliers, to ensure we are still able to do business.” Since inception, the firm have come to appreciate some of the action’s businesses need to take for them to be successful. As Will points out by buying in bulk, the firm have found much better prices for their flooring material. “The most important thing we have discovered is that by buying in bulk, we can offer the material to the consumer at a fair margin and cut out the greedy retailers who like to price fix.” Finally, Will commented on the future of Lifestyle Flooring UK and what kind of plans are in place for the remainder of the year and beyond. “Going forward, as the business continues to grow, we will inevitably need to consider recruitment more talent. With our moto being ‘pay a bit more, you get the better staff’, we believe our higher wages on offer should attract the right kind of personnel. Furthermore, we plan to double our turnover within the next two years, meaning we could be a ten-million-pound turnover business by 2022!” Company Name: Lifestyle Flooring UK Contact Name: Will Woolley Telephone Number: 01133200223 Address: Unit 2 Wortley Business Park, Amberley Road, Leeds, LS12 4BD Email:
[email protected] Web Address: www.lifestyleflooringuk.co.uk “The most important thing we have discovered is that by buying in bulk, we can offer the material to the consumer at a fair margin and cut out the greedy retailers who like to price fix.”
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