AI Magazine Issue 1 2018
26 Acquisition International - Issue 1 2018 Campo d’Oro produces an extensive line of preserves, continuing and restoring a family tradition that, for two generations has been dedicated to the production of Gourmet Specialities. We invited Paolo Licata to tell us how the firm came to win Best Traditional Preserved Goods Supplier 2017 – Europe in our prestigious Global Excellence Awards. or over three decades Campo d’ Oro has been producing a large quantity of gastronomic products, and today the firm’s range has evolved to meet the needs of its clients, as Paolo is eager to highlight. “Over the years, our company evolved when it decided to continue its long standing family legacy passed on to Paolo Licata by his late father, a producer of a small line of locally sold foods in central Sicily and make his dream a reality. Initially, we started with fish based products but later expanded our production line in a way to provide the market with a wide variety of authentic Sicilian foodstuff that integrate local agriculture and the fruit and vegetables of the land. The company has been able to develop and considerably expand their selection to over 150 different products from antipasti, tomato and pesto sauces, pate’ and condiments featuring fresh seafood, marmalades and jams, sweet creams and spreads, and extra virgin olive oil. “In order to satisfy the needs of our most valued customers, the production range has now been subdivided in to four different lines: Villa Reale, Villa Reale Supreme, Paolo Licata and Campo d’ Oro. The positive results achieved over the past years encourage us to expand our product range further. We also seek to expand the brand in the international market. The international market has been very receptive to our lines which encourages us to invest further in business development. It is imperative though that our planned product and market growth will be supported by further investment in quality control in line with international standards. We pride ourselves in offering our clients only the best.” To ensure that the best is always on offer, Campo d’ Oro has written excellence into its mission and is Company: Campo d’Oro Sas Contact: Paolo Licata Contact Email:
[email protected] Address: Campo d’Oro di Licata Paolo & c. S.a.s., C.da Scunchipane, Sciacca, 92019, Italy Phone: 0039 0925 801 00 Website: www.campodoro.eu Only theBestWill Do F 1801AI01 constantly focused on providing only the highest possible quality products to its clients, as Paolo is keen to emphasise. “Our overall mission is driven by a strong attention towards longstanding Sicilian food traditions aimed towards guaranteeing the products authenticity and quality. Knowing who you are as a company and defining that identity using all the senses is what we remain true to in our gastronomic creations. Our products must tell a story, evoke the imagination and please on the palate as much as visually. We do this by utilising the raw materials directly after the harvest, sustaining the ‘artisan approach’ and employing a methodology that transforms high quality raw materials into natural and delicious recipes. The products’ presentation has to depict its story and its taste to a certain degree so our mission dedicates the maximum time and energy towards the aesthetics of the packaging and its branding. “It is this dedication to excellence that sets us apart from our competitors. We feel no compromise is ever made on quality. It is always at the heart of what we do alongside the energy we feel we invest when combining tradition with a modern, up to date twist. We are at the for front of our game and with our heavy investment and dedication to international food shows we strive to stay ahead of our competitors never giving into ‘new fads but retaining true to what we are. We believe with this as our source of inspiration we have sustained a successful business for over thirty years now.” Looking ahead, Paolo believes that Campo d’Oro will continue to evolve and grow whilst maintaining the traditional values that have helped it achieve the phenomenal success it enjoys today. “The future is about sustaining what you have whilst also allowing an organic growth to flourish. As such, at Campo d’Oro our future plans are always generated by a responsiveness to the market place. We operate in over 25 market places worldwide and I dare say we will not stop there, and as such there are many exciting trends to adapt around and new opportunities to take advantage of.” “We feel no compromise is ever made on quality. It is always at the heart of what we do alongside the energy we feel we invest when combining tradition with a modern, up to date twist.”
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