AI Issue 10 2017

32 Acquisition International - October 2017 Training to a Higher Level Clinton Training is an established training provider of many years delivering a wide range of qualifications in various subjects and qualification levels. Leigh Wright gives us a breakdown of the services that the company provides, as well as providing an insight into what makes it successful. orking with a range of clients, Clinton Training work with people from local government, commercial and industrial clients, retail and leisure industry and tourism and attractions and private clients. Leigh outlines the company’s overall mission, emphasising the focus on customer service and the ambition to be the leader in the industry. “Here at Clinton Training, our mission is to lead in our industry and offer excellent customer service and product knowledge. The steps we take is to be proactive in our industry, and integrate innovation by seeing what the gap is in the market, but also offering the service to fill the gap in the market and offer it at value for money. This is achieved by listening to our customers and constant market research we adapt our business to the required demand in the industry. “This process generates a new business market each time and new customers from this market, enabling our company to grow rapidly and show stability.” Providing us with a brief overview of the education industry within the region of Liverpool, Leigh explains what challenges the company has faced, and how they have overcome these issues. Staff concentrate on quality training, as there can be a lack of quality within the industry, something Leigh alludes to. “There is a skill shortage which then reflects upon companies when they recruit for employees. The Education industry can be flooded with training providers who have the government funding they need to fill their government contract, in order to draw down more funding, and this can have a poor impact on the quality of training. Clinton Training has all private paying clients, with our courses concentrating on quality of teaching. This then helps the company win more contracts, plus, lots of word of mouth recommendations which is the best form of advertising.” Distinguishing itself from other similar firms within the industry, Leigh discusses how the business is always ahead of the industry, being proactive and analysing the market constantly. This ensures that the company is able to offer the best service and support, something the company truly believes in. Company: Clinton Training Contact: Leigh Wright Email: [email protected] Address: Trident House, 31-33 Dale Street, Liverpool, L2 2HF, UK Phone: 0151 521 3232 Website: www.clintontraining.co.uk Training to a Higher Level W 1710AI26 “Clinton Training is proactive not reactive we are always completing market research and needs analysis in our market and provide training courses which cover skills gap for our client’s needs. We offer value for money and ongoing support for all our clients ensuring they receive an excellent service at all times.” Regarding the internal culture within the firm, Leigh tells us how Clinton Training make sure all staff are well equipped to provide the best service, and how they are always kept up to date with any ongoings within the industry and the company itself. “All of Clinton Training staff undergo intensive training on our products and services and can help and advise clients on any of our training courses and match to which is best suited to our clients with their requested needs. There is always a staff member at Clinton Training who can assist with any clients queries or questions. “Importantly, our staff are also updated on any changes in legislation and new and developing training courses to ensure that Clinton Training can advise new and existing clients accordingly.” Finally, Leigh comments on where she can see the company going in the future, noting how it has already started to expand and this will likely to continue, as the company is seeing an influx of new employees. “Recently, we have expanded to more training facilities and offices, thanks to the company increasing with rapid growth and showing excellent stability. We have also taken on more Clinton Training employees and we will be recruiting for more employee’s due to our continued growth. We will be looking at expanding across the UK with branches in different areas. “Ultimately, Clinton Training is going from strength to strength and is making an impact in the Education industry, we have a fantastic team in all departments, who strive for the success for the company, and we owe a big thank you to all our employees for all their hard work, helping the business be a success and a leader in the Education industry. Also, a big appreciation to our Managing Director, Stephen Houghland for giving us his knowledge and experience and guidance to ensure the success of Clinton Training.”