Issue 10 2019
48 Acquisition International - Issue 10 2019 Jul19698 A Glimpse Into The Life of Luxury Carlyle Consultants is a London based independent communications and marketing agency, specialising in luxury products, property, food and lifestyle. Earlier this year, Carlyle Consultants founder, Tricia Topping found success in AI’s Influential Businesswoman Awards 2019 where she was recognised as the Most Outstanding Marketing Firm Director 2019 - South East England and Best Luxury Products Marketing Agency - South East England. On the back of this win, we caught up with Tricia who showcased the extraordinary work the agency consistently delivers. ounded in 2013, Carlyle Consultants advises leading brands on strategic communication by using an award-winning combination of traditional methods, blended with modern marketing tools to position them at the heart of their target audience. Alongside providing successful solutions, Carlyle Consultants also publishes a newsletter called, LuxuryTopping, which features insightful pieces on the business side of luxury through interviews and comments by leading figures in every industry. It is no secret that Carlyle Consultants has a deep understanding of both the luxury and digital market, and a significant factor into their success over the years is due to the remarkable leadership guiding the way. Aside from advising leading brands on strategic communication, Tricia also judges for the International Property Awards judging hotels, residential and marketing of major companies throughout the world. If all of this was not impressive enough, this year Tricia contributed to a book centred around promoting property. In this book, Tricia wrote 6000 words on promoting interior design, where the opportunities via channels, such as Instagram, have increased the opportunities for increasing awareness of interior design and home products. Following in Tricia’s footsteps of not only providing their clients with an impeccable service, but also further advancing in their own career, is the creative, talented and highly motivated team at Carlyle Consultants. When discussing the internal culture, Tricia is keen to highlight the significant role the team plays in the overall success of the agency. “Each and every member of the team has always added value and embraced my ethos of 'the client comes first'. The people who have helped make my business a success has now expanded around the world, or have begun running their own agencies. Overall, I am so pleased to have played a small part in their success.” Speaking of success, Tricia was recently recognised in AI’s Influential Businesswoman Awards 2019 where she was righteously awarded the accolade the Most Outstanding Marketing Firm Director 2019 - South East England and Best Luxury Products Marketing Agency - South East England. Having received countless awards over the years for their outstanding work, the team at Carlyle Consultants attribute their success to placing their clients at the forefront of everything they do, as Tricia explains. “Since our inception, we have always been successful for one reason, we put our clients first. We appreciate good customer service and mirror the service that we deliver on the way that luxury brands treat their own clients. Ultimately, we have received a number of wonderful client testimonials throughout the years, but the biggest testimonial is the length of time you work for a client, they are hard to get and easy to lose.” As for what the future holds for the agency, the team at Carlyle Consultants hope to further expand the agency, their presence and the services they offer to clients in the years to come. Bringing the interview to a close, Tricia signs off by revealing the exciting plans which lie in the pipeline of the team, touching on the goals they have set for not only the rest of 2019 but also for 2020 and beyond. “For the rest of 2019, my plans are to continue developing our company in the luxury goods market and, in particular, the jewellery market. Currently, we are working with a client on developing an online jewellery business, and it would be our ambition for 2020 to see this business grow. Additionally, we will also be developing our love of interior design and property, as well as looking forward to the launch of Promoting Property. Lastly, of course, concentrating on the importance of the digital world.” Company: Carlyle Consultants Web Address: www. carlyle-consultants.com F
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