Issue 2 2021

Acquisition International - Issue 2 2021 19 Leading Lifts! When it comes to lifts, it pays to find a manufacturer who knows how to get it right first time round. We take a look at the team from TREZ Ltd, experts in providing clients with elevators that stand the test of time. Recognised in Acquisition International’s rolling series on Global Excellence as Most Trusted for Elevator Design, Manufacture and Installation 2020 – Europe, we take a closer look at the firm to find out more. t’s easy to underestimate the value of a good lift. To those who use them regularly, a lift is a tool to take them from A to B. To the owners of buildings, they are a vital part of the infrastructure. Good design and execution can been a boon to those who use these assets on a daily basis, and that’s precisely what the team at TREZ provides. Put simply, the team design and manufacture lifts, specialising in those which have no pit or headroom. They also produce elevators with a metal tower that are specifically designed for indoor and outdoor installation. By focusing on these areas, the team are able to offer a service that is truly second to none. At the heart of the company is a determination to deliver lifts that are truly exceptional. To them, the perfect lift is something that is out there, just waiting to be discovered and by applying the lessons learned from previous projects, they can bring it into reality. To ensure the highest quality throughout the build, the team design and manufacture each of the components of the elevators themselves. Each part is designed to work seamlessly with the others, guaranteeing a long life for the lift and better value for money for the client. This approach is one that is not shared by many within the industry. An old client has pointed out that while other firms have better service, the lifts from the team at TREZ does not need servicing at all. Once installed, the team know that their product will deliver truly astonishing service in every regard. As a result of this approach, the team’s marketing policy does not need to be large. Word of mouth is the most effective marketing technique, and the results of TREZ’s work truly speak for themselves. As a family run company, TREZ offers clients a closeness that larger manufacturers cannot replicate. The commitment to satisfaction on behalf of clients is drawn primarily from this approach. Of course, the team cannot meet the quantity demands of their larger counterparts, but this is countered by their exceptional approach to serving a customer’s needs. The difficulties that the firm faces from competition have grown over the last few years. Based in Bulgaria, the team have battled the way in which Chinese and Turkish competitors have become a formidable presence. It has distorted the markets thanks to the low costs in importing their products. Of course, the quality of these products reflects the price point and many customers have been hit hard by these decisions. It’s easy to see how TREZ has been able to thrive over the last few years. Their approach has been to put quality first and foremost at every stage of the game. By doing this, they have been able to secure success and loyalty from their customers, building a business of the highest quality and a reputation for excellence. I Company: TREZ Ltd Contact: Krum Dimitrov Website: www.trez.bg Nov20449 As a result of this approach, the team’s marketing policy does not need to be large. Word of mouth is the most effective marketing technique, and the results of TREZ’s work truly speak for themselves.