AI Issue 5 2018

Acquisition International - Issue 5 2018 77 Private Wealth Systems is quickly becoming the industry-defining financial technology company that is revolutionising the way that $27 trillion in global private wealth is analysed, reported, and managed. We profiled both the firm and their CEO, Craig Pearson, as we discovered more about the remarkable success which they have had over the years. rivate Wealth Systems is a global financial technology company that provides private-cloud based investment software to family offices, private banks, and investment managers to eliminate the friction between information and action for better decision making across highly complex investment portfolios. The company provides an integrated yet modular proprietary suite of software that is unique in its ability to capture more investment data at more financial institutions across every asset class, in all currencies, and process that data faster, more accurately at a lower total cost than other systems. The platform was built by industry veterans who have worked with over three hundred family offices in eight countries and five of the top global private banks. The company believes its true value is in solving the structural challenges of multi-asset, multi- bank, multi-currency data capture and processing that has plagued this industry and legacy software providers for decades. Most exciting however is Private Wealth Systems’ unique, and dare we say industry-defining, data model that empowers individual wealth owners and wealth managers to personalize how their data is classified, structured, and formatted – true personalization at the individual level but with infinite scale. This could have profound consequences by giving a voice to sophisticated investors around socially responsible investing or investment themes that are based on their personal views, as well as transform the conversation between wealth owners and their investment managers. Private Wealth Systems was established after CEO Craig Pearson sold his prior company, which at the time was the largest and fastest growing consolidated investment reporting software platform. Pearson states Private Wealth Systems was built based on lessons learned serving the exacting needs of several hundred of the largest and most Personalised Investment Decisions P 1802AI46 Contact: Craig Pearson Company: Private Wealth Systems 106 Langtree Road, Suite 301, Mooresville, North Carolina, 28117, USA Telephone: 001 980 500 3001 Web Address: www.privatewealthsystems.com complex families around the world as well as several of the top global private banks. Leading this unstoppable firm, is Private Wealth Systems’ CEO and Co-Founder, Craig Pearson, CFA. Prior to co-founding Private Wealth Systems, Craig was the president of WealthTouch, where he was responsible for building, managing, as well as selling the company to generate a 4.5x return on capital for his investors. Craig led the company’s expansion into Latin American and Western Europe. Under his belt, Craig has over 25 years of experience in financial technology, with a focus on institutional and self-directed portfolio management, trade order management, compliance, and investment reporting, which he says is shaping the evolution of the Private Wealth Systems platform. Helping Craig bring Private Wealth Systems to life is the firm’s Co-founder and Executive Vice President, Joanne Frawley. Known throughout the global investment reporting industry as a true innovator and subject matter expert on multi-asset, multi- custodial, multi-currency performance calculation, Joanne brings unique perspective to the investment reporting industry based upon her 20-year career working with hundreds of the most complex family offices. Possessing extensive work with technology teams designing and implementing scalable solutions for several private banks, Joanne is able to bring unique insight into the business and technical challenges of building a powerful yet highly intuitive reporting solution to meet today’s dynamic wealth management needs. Of equal importance, Joanne is among the very few female entrepreneurs in financial technology, which brings a heightened perspective to financial management tools that support the growing demand among ultra high net worth women and their advisors. Looking ahead, the firm will continue to focus on improving the way investment data is captured, analysed, and reported so those who manage complex wealth will gain active oversight over the drivers of risk, return, income, and expense, regardless of asset class, manager, currency or ownership structure, in order to make more informed and personalized investment decisions. “...solving the structural challenges of multi-asset, multi-bank, multi-currency data capture and processing...”