AI Issue 6 2017

Acquisition International - June 2017 33 Bang for Your Buck “Does your trade mark have a meaning in a local language that could cause issues for your reputation for example? Has your local distributor applied to register your trade mark on your behalf in that country – if so, what arrangements do you have in place for retaining the rights to it if the relationship breaks down, or if you want to include another distributor?” Clare stresses that everything the firm does is bespoke for each client, including the business sector they operate in, the aims and plans they have for their own business as well as the personality of the client. With these things considered, a tailor- made approach is the route taken, a point Clare is keen to expand in further detail. “We don’t believe in ‘one size fits all’ and we don’t favour one client over another. Our biggest concern is getting the right solution for each client, no matter what. It’s the beauty of fixed fees as it means that no client is ever concerned about how long we’ve been on the phone, or how many questions they’ve asked. The clock isn’t ticking. “In line with being bespoke for our clients, the staff involved are bespoke too. We don’t have traditional employees, but a whole army of wonderful freelance advisors and helpers who make up the team. It’s so important to have people to work with that you trust and who get the job done. “We’re extremely lucky to have such a good network of people to call upon to help with our client’s needs and find that we are often referring clients to one another, advisors to existing clients, and receiving referrals from our advisors as well as existing clients. There’s such a good community of small businesses and contacts, and the world is so small thanks to social media and technology, that we consider ourselves to have a huge team of people!” Clare concludes on a note of optimism about Stanmore IP Limited being awarded as the Best in Trademark Protection. “Being selected as the Best in Trademark Protection is a real honour for Stanmore IP, having only started 18 months prior to receiving the award, it was a real boost to be recognised for the hard work and effort put in so far. We’re very pleased to have received such an accolade from such a respected outlet.”