Issue 8 2020

28 Acquisition International - Issue 8 2020 Apr20138 Anticipation, Dedication and Resiliency Recognised as an innovative company proposing cybersecurity solutions against identity theft and data protection, PHOENICI’s services have been carefully designed to satisfy an individual’s expectancies and also the professional requirements. Having recently been successful in Acquisition International’s Cyber Security Awards, we profiled PHOENICI to discover more about the firm, their services and how they established a reputation as one of the best identity protection solutions company in Western Europe. ounded by Giovanni Patri, PHOENICI was established following almost two decades of research in the area of identity theft and also in anti-money laundry processes. Today, the firm’s mission is to work directly for the end-customer, drastically reducing the risk of a cyber-attack. Alongside this, the team also aspire to slowdown the number of victims of identity theft related crimes and cybersecurity breaches. Employing a savant mix of both knowledge and sensitivity, PHOENICI start any new project with a client by analysing the situation based on their experience and expertise, whilst keeping in mind the human interactions, which is the sensitivity aspect. For example, if the firm were to tell their client that their cybersecurity is inefficient, it is possible they will be shocked, maybe even reject their help. As such, the team anticipates the fear that the reality of a situation can generate by taking into consideration the human aspect. The services provided by the team at PHOENICI are the result of almost two decades of development. As a result, the team are able to offer their services with a personal touch, which is based on three core pillars: Anticipation, Dedication and Resiliency. Anticipation focuses on serving the needs of a customer efficiently, as the team work diligently on the requirements of their clients. Secondly, dedication plays a crucial part in the firm’s customer service approach. The reason being is that the team strive for a high-quality output which shows the high- standards they have set themselves. Lastly, resiliency is about going above and beyond for their clients. Going the extra mile does not only result in an indebted and happy customer, it goes further in terms of keeping themselves on their clients’ radar for future business. Currently, the cybersecurity market is a huge trend and as in every emerging market, it unfortunately has had its fair share of scams, which is one of the biggest outside influences. As such, one of the primary challenges is related to the change in work habits (like telecommuting), which potentially brings with it a number of cyber breaches. Prior to the trend, PHOENICI had already begun working on cybersecurity, identity protection and also data management, so they were anticipating the changes in working habits, and thus the need to access sensitive data with low risks. PHOENICI’s approach to the challenge is to propose solutions against identity theft that can satisfy the individuals expectancies, as well as the professional requirements for various industries. Alongside remaining one step ahead of challenges, PHOENICI are also always at the cutting-edge of the market when it comes to developments, as they are permanently anticipating changes. Since inception, the firm have applied this principle and it has proven to be a success. In terms of technological innovation, the PHOENICI F team attempt to remain alert as much as possible when it comes to the latest technologies and developments by participating in events. At the start of 2020, the firm presented the services of PHOENICI at the CES 2020 of Las Vegas (USA), where they touched on a number of interesting contacts with potential partners, however with Governments that are concerned with cybersecurity and identity protection. With the recent COVID-19 crisis, they extended their “ID Lock Platform” to ease access to clients information for all type of business and respecting the data protection (GDPR) obligations. In the near future, the team at PHOENICI will continue to develop their activity in North America like in the USA, Canada and Mexico which are the three major countries touched with the identity theft problems and the data protection issues, to which PHOENICI can bring efficient solutions. As we navigate our way through these unprecedented times, the PHOENICI team are ready to play their role in identity protection. Ultimately, the firm hopes that in the years to come the results of their award-winning services will be the reduced number of identity theft victims. Contact: Giovanni Patri Address: 31, rue d’Oradour, L-2266 Luxembourg Telephone: +352 671042502 Web Address: www.phoenici.com