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Strategy

Our Strategy section offers insights into market analysis, competitive positioning, and long-term goal setting.

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Strategy

Navigating the complexities of the business world calls for a well-defined strategy. Our Strategy section serves as your comprehensive guide, equipping you with the tools, methodologies, and insights needed to craft a successful plan for your organisation.


Latest Posts in Strategy
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Why Companies Are Switching To Virtual Payment Cards
Strategy
10/01/2023Why Companies Are Switching To Virtual Payment Cards

Technological advancements led to the evolution of payment options, specifically virtual payment cards. Many companies have recently started incorporating virtual payment cards into their operations. Most consider it a way to streamline the purchasing process

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Handling Fleet Accidents: A Field Guide For Managers & Operators
Leadership
05/01/2023Handling Fleet Accidents: A Field Guide For Managers & Operators

Accidents are a part and parcel of managing a large and active fleet, and is something that fleet managers and operators should be ready for at all times.

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Team Building – is Sailing the Answer?
News
03/01/2023Team Building – is Sailing the Answer?

No matter how big or small your organisation is, there is always a call for creating a better team environment. This aids not only better communication between departments (which can make for faster and better solutions to business issues) but also increased r

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Out There: Reasons To Use Promotional Products In Your Marketing Strategy
News
03/01/2023Out There: Reasons To Use Promotional Products In Your Marketing Strategy

Promotional products are a great way for businesses to get their message out to potential customers. They are an important tool in any marketing strategy, as they can be used to build brand awareness, increase visibility and engage customers. From pens and mug

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Is It Worth Investing In Trademarks When Expanding Your Business Globally?
News
16/12/2022Is It Worth Investing In Trademarks When Expanding Your Business Globally?

Most business owners want to ensure that their products resonate with their local consumers before expanding globally. If your product or service has become a success and you know there is a market outside Canada, going global is a good idea. 

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Why More Female Founders Are Turning to Crowdfunding and Tips from a Female Founder on How to Raise Funds
Leadership
13/12/2022Why More Female Founders Are Turning to Crowdfunding and Tips from a Female Founder on How to Raise Funds

It’s widely reported that female founded businesses get less funding than male, and while venture capital boomed in 2021, women-led start-ups didn’t reap the benefits. Research from the European Investment Bank revealed that female entrepreneurs secured on

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How to Choose the Right BI Consulting Provider
News
02/12/2022How to Choose the Right BI Consulting Provider

As the volume and variety of data soar, enterprises require more advanced analytics tools. Therefore, increasingly more organizations upscale their investments in business intelligence (BI). According to Industry Research, the global BI market will reach $35,3

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Is Facebook Advertising the Right Choice for your Business?
News
29/11/2022Is Facebook Advertising the Right Choice for your Business?

No matter the industry in which your business operates, social media can act as an extremely powerful marketing tool, allowing you to expand your reach and connect with customers who may not have known about your brand otherwise.

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How to Run Successful Linked In Ad Campaigns
News
29/11/2022How to Run Successful Linked In Ad Campaigns

LinkedIn has established its presence in the professional world. The platform has over 750 million users globally. The purpose of LinkedIn is to serve as a professional network for business-minded people. In addition, many LinkedIn users are decision-makers in



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