
Strategy
Our Strategy section offers insights into market analysis, competitive positioning, and long-term goal setting.
Navigating the complexities of the business world calls for a well-defined strategy. Our Strategy section serves as your comprehensive guide, equipping you with the tools, methodologies, and insights needed to craft a successful plan for your organisation.

Founded in 2010, Lightcast.com is a multi-platform Over-The-Top and Online Video Platform provider.

Businesses today are juggling both physical and digital threats, often simultaneously. It’s not uncommon for companies to focus heavily on cybersecurity only to leave physical security as an afterthought. Integrating both physical and cybersecurity is about

Data-driven insights can help optimise the performance, maintenance and sustainability of warehouse automation. Dan Migliozzi, Sales & Marketing Director, at independent systems integrator, Invar Group, sets out how to achieve the best results.

Failing projects result in wasted resources, time and increased risk for companies. They negatively impact staff, customers and clients, costing businesses dearly.

A recent survey involving 1,800 CEOs and marketing executives in 27 European countries has highlighted the ongoing challenges facing companies trying to ensure adherence to GDPR.

The number of influencers rises yearly, primarily because microblogging and short-form platforms make it easy to pick up an account and start advertising.

Artificial intelligence could revolutionize the customer experience (CX) — but only if humans remain involved.

In recent years it has become expected that companies will reflect the diversity of the world we live in.

As of July 2024, Meta has implemented its “AI Studio” tool on Instagram, allowing creators to develop AI chatbot versions of themselves or on behalf of their companies. The development, which is predicted to become the most used AI assistant in the world b

- More exposure for your business
- Create more brand trust and recognition
- More leads and opportunity
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